WAX LYRICAL PROJECT PROCESS
As part of my graduate project, the design book was created to cover the story of Wax Lyrical, from analysis to concept development, design, and final visuals.
The graphic style was influenced by nightclub posters and flyers, as well as album artwork from labels such as Factory Records. The 7”x7” book size was selected influenced by the name of the project, with ‘Wax’ used as slang for ‘vinyl’.
The book slots into a sleeve, and has a glossy black cover, with title information printed on a white circular sticker.
The colour palette reflects the interiors of the nightclub space, with the red and blue used heavily throughout the entrance, bar and dance floor. The irregular shape is taken from the building in section, which adds to the graphic identity.